Culture.
Leadership.
Alignment.

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Smiling businesswoman with long blonde hair, showcasing a proven track record in revenue growth consulting.

ABOUT

Proven Track Record of INtentional Leadership.

Whether your company is in the startup to scale-up, growth, or maturity stage, Intentional Revenue leads growth organizations to exceed financial goals with the foundation of sound culture, exemplary sales leadership, and Go-to-Market strategies that elevate your brand.

Ann Sobil is an Intentional Leader who is courageous, transparent, and visionary. She has over 25 years of experience leading B2B organizations in marketplaces, media, proptech, SaaS, and others.

INTENTIONAL DISCIPLINES

Practice Areas

Revenue Strategy & Operations

This practice area encompasses the development and execution of strategies to drive revenue growth, sales management, and RevOps. Ann focuses on aligning marketing, sales, and customer success teams to create a seamless process that maximizes revenue potential.

INDUSTRY SECTORS: Technology(SaaS); Healthcare; Automotive; Real Estate; Media; Marketplaces

Customer Acquistion, Retention, and Monetization

This area combines customer acquisition strategies with the management of subscription and recurring revenue models, cross-selling, and upselling. It focuses on attracting new customers, retaining existing ones, and increasing their lifetime value. This practice area ensures that revenue streams are optimized and sustainable over the long term.

INDUSTRY SECTORS: Technology(SaaS); Healthcare; Automotive; Real Estate; Media; Marketplaces

Executive Coaching

Ann is a Pipeline Institute certified Leader of Leaders through their Intensive Leadership Transition Program. In this practice, Ann coaches Leaders to develop the skills and qualities necessary for higher-level leadership positions, with a focus on self-awareness, vulnerability, communication, collaboration, prioritization, and empowering others.

INTENTIONAL APPROACH

Consultative Process

Discovery

Ann’s Intentional approach is to understand how your culture, marketing, sales, customer success, leadership, and go-to-market strategy align with your company’s mission and support the customer journey.

Design

We will work together based on learnings of the Discovery phase to intentionally design the success plan for long term sustainable growth.

Success Plan may include, but not limited to: Iteration of Sales motion, GTM Strategy, Playbook, Compensation, Organizational Design, Development of Leaders

Implementation

We will intentionally implement our plan, measure outcomes and iterate accordingly, ensuring optimal success.

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TESTIMONIALS

Awesome Customers

Multiplier

I’ve been fortunate to work with dozens of other sales, marketing, and operations leaders over the years. Ann is among the best I’ve ever worked with in my career. Ann has a rare ability to level up the business acumen of those around her in a supportive fashion, simply put, Ann is a multiplier.

Alex Horner, Director, Regional Partnerships @ Zillow

Exceptional Coach

Ann played a crucial role in mentoring our SVP of Sales, contributing significantly to her strategic thinking, delegation skills, sales planning, and executive presence. Ann’s dedication to our team’s success was truly commendable, and she seamlessly blended her expertise with a collaborate and approachable style.
I wholeheartedly endorse Ann as a strategic consultant for any organization seeking to enhance its leadership and strategy. Her professionalism and commitment set her apart in her field.

Mario Xavier Carrasco,  Co-Founder, ThinkNow

Empowering

Before working with Ann, I faced challenges with structuring and organizing our sales operations. Ann provided invaluable support in organizing and prioritizing key sales leadership tasks, enabling me to develop a clearer, more effective plan for my team. Her efforts have been instrumental in equipping us with the right tools to execute our sales strategy successfully.
Ann demonstrates exceptional leadership and collaboration skills; her confidence and focus positively influence those around her… (More)

Aaron Wooten, Founder/CEO, Foundify 

Transformative

Over the past 18 months, I’ve had the privilege of working with Ann, and her impact on ArtCloud has been nothing short of extraordinary. She joined us during a time of significant turbulence—unexpected leadership changes in both sales and customer success, coupled with a relatively junior team. Despite these challenges, Ann stabilized both teams and united them under a common goal of growth.
Ann didn’t just navigate the storm: she transformed it into an opportunity. She helped us refine our company values and implemented numerous elegant processes to develop the team and eliminate wasted effort. Her contributions have set new standards for operational excellence within the organization.
On a personal note, Ann served as an invaluable sounding board whenever I faced tough decisions. Her depth of experience and calming leadership style left a lasting impression on all of us. She embodies the kind of leadership that not only delivers results but also inspires everyone around her to strive for excellence.

Alex West, Founder, ArtCloud

Fast and Smart

I’ve had the pleasure of working under Ann’s coaching during some of my early days of my career and watched countless people be motivated and improved by her leadership and modeled successes. Ann is a force — working fast and smart.

Susan Nguyen, VP Sales, Elekta (Prev. Belo Broadcasting)

Highly Recommended

I wholeheartedly endorse Ann as a strategic consultant for any organization seeking to enhance its leadership and strategy. Her professionalism and commitment set her apart in her field.

Mario Xavier Carrasco,  Co-Founder, ThinkNow

Founder Support

Ann demonstrates exceptional leadership and collaboration skills; her confidence and focus positively influence those around her. Beyond her sales expertise, she has also contributed to other areas of the business whenever needed. Overall, Ann was a pleasure to work with and greatly enhanced my confidence as a founder in establishing a robust sales structure and implementing our strategic plan.